Jamie Laing has revealed the huge increase in Radio 1 listeners since taking over from Jordan North.
In February, the former Made In Chelsea star announced he would be co-hosting the Drive Time slot alongside Vick Hope and Kate Thistleton starting on Monday, March 4.
The Going Home slot runs from 3:30 pm to 6 pm, Monday to Thursday.
Posting a gushing email from the BBC heads, Jamie wrote: “I was told I wasn’t allowed to share this email BUT as we know I don’t follow the rules so ask for forgiveness rather than permission in this case right….”
“I, like lots of us, find it difficult to talk about proud moments in one’s life but this is one I wanted to share. I joined “The Going Home Show” on Radio 1, the second largest show on the station, with Vick Hope and Katie Thistleton this year. Of course and quite rightly there was lots of speculation about whether I was the right choice or not. The bookies even had odds going on how long I was going to last 🤣.”
“Cut to getting our first RAJAR results this quarter (the results of who is listening to what Radio Show) and we have smashed it out the park!!”
“Like I said, very proud of what we have achieved and we’ve only just started.”
“LET’S GO TEAM & LET’S GO SISTA’S @vicknhope @katiethistleton @bbcradio1”
The screenshot of the email read: “Comparing the 6am to 10am time period Greg James (who’s on for most of that) has managed to grow his audience from 3.8m to 3.9m, no mean feat with competition from his ex-colleague.”
“However over on Jordan’s old Drivetime slot the growth has been even more substantial – up to 3.3m (a q-on-q increase from 2.8m and y-on-y from 3.0m).”
“I don’t normally single out other shows, but I know all eyes will be on Going Home with Vick, Katie and Jamie as it’s their first quarter.”
“I’m delighted to say it’s a huge congratulations to them and their production team as they’ve managed to launch and increase their 15-24-y/o audience by 65% in just one quarter!”
“That gives them a new record for young people on the show since RAJAR returned from the pandemic. Amazing.”